New Life Covenant Church Southeast (2018-2021)

Lead and oversaw all internal and external brand strategies for one of the largest Chicago-based Religious/NFP organizations with a weekly reach of over 150K by developing robust communications plans, deck proposals, event collateral, visual media and talking points/speeches for PR/Media Releases. In addition, I grew the following of our social media platforms by 108% (Facebook/Instagram/YouTube) by developing and managing a team of Social Media Content Volunteers. We fostered online community and built numerous opportunities for engagement (Virtual small groups, Facebook Communities, etc.) across all digital channels. Ensured consistent use of brand voice and tone. Built and owned org’s Mobile App with consistent growth and engagement of users. Owned and oversaw content of the organization’s weekly Newsletter. Finally, I orchestrated a full rebrand for the organization encompassing a new logo, web design, marketing collateral and property signage.

Areas of Expertise:

  • Graphic Design (Digital/Print/OOH/Apparel)

  • Social Media Management (IG/FB/YouTube)

  • Community Engagement/Management

  • Email Newsletters

  • Copywriting (Scripts/Newsletters/Social/PR)

  • Video Editing

Logos (Past and Present).png
NLC Envelopes.jpg
New Life HR Folder Mockup.jpg
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NLC 2018 Campaign.jpeg
NLC Food Truck.jpeg
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Glow Up NYE Service.jpeg
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